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Promises, promises

Published Friday, November 01, 2002

When logistics managers dream, their reveries offer a sparkling world of total supply chain transparency where goods are easily and seamlessly tracked from production, through shipping to end user. In the dream, they gather real time data on shipments down to the carton level and use that information to wring out efficiencies never thought possible. But when they awake to the real world, logistics execs see gaps in the supply chain big enough to drive a truck through. Like many business dreams, the answer lies in technology — affordable technology — that is coming on-line, but not fast ...

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