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Volvo restructures truck brands

Published Friday, March 01, 2002

In a move intended to save money and simplify its structure, Volvo AB has split its three truck brands into separate divisions. Volvo Trucks, Renault V.I. and Mack Trucks will become separate business areas, though they will report financially as Volvo Global Trucks, which becomes an external reporting group for the brands. Although the companies will have independent marketing groups, a new division, Volvo 3P, will be responsible for product planning, purchasing and product development for all three. Odile Desforges, president of Volvo 3P, will report to Lars-Gˆran Moberg, technical director of the Volvo Group executive committee. Tryggve ...

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