Double Coin rolls out new additions to truck tire line

MEMPHIS. China's Double Coin Holding Ltd. (DC) and CMA, its North American marketing subsidiary, debuted six new Double Coin truck tires across three product lines as well as a "giant off-the-road" (OTR) tire at a news conference here at its Memphis Distribution Center. In addition, the Shanghai-based tire manufacturer and importer discussed its national accounts program, its dealer/distributor network and the launch of a government/school bus net-pricing program. Top executives were on hand from both the Chinese parent firm and the Monrovia, CA-based North American marketing operation for the briefing. They delved not ...

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From the Print Issue

November 2009

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