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Diesels for all

Published Saturday, March 01, 2008

While diesel power has long dominated the Class 3-5 heavy pickup and cab-chassis markets, all five auto manufacturers that compete in the full-size pickup market now plan to add light-duty diesel options for their trucks in the lower GVW ratings. The rush to push diesels down into the heart of the pickup market is being driven by growing public appreciation for the gasoline-alternative's fuel economy, power, clean emissions and durability, as well as diesel's long-standing “tough truck” image. New federal fuel economy standards that will now extend to any vehicle under 10,000 lbs. GVW also argue in favor ...

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