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Rethinking Fuel Economy

Published Thursday, May 01, 2008

The calculus of fuel efficiency has changed. The new math fleets can employ in the face of rapidly mounting diesel prices may not come in handy forever but it sure will this year, not to mention for the foreseeable future. Described as the “Fuel Price Crisis” by the American Trucking Assns. (ATA), the run-up in diesel fuel prices shows no sign of abating — forcing the hands of fleet owners to consider all methods of boosting fuel efficiency. Indeed, ATA has flat out declared that trucking is “experiencing the highest prolonged fuel prices in history.” ATA president and ...

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