New places, new faces

For many American businesses, workforce diversity has become a corporate mission. For too many truck fleets, it's becoming a do-or-die proposition. “If everyone is thinking alike, then somebody isn't thinking.” Gen. George S. Patton, Jr. said that about leadership in World War II. He could just as well have been commenting on the value of diversity in today's workplace, including why fleets should be recruiting more minorities to work as truck drivers. Trucking's growing like wildfire but the labor pool from which truckers have long been drawn — native-born white males — is drying up but fast. (See ...

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From the Print Issue

November 2009

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