Wing walking

I do not believe the cliche of the roller coaster representing the used truck industry is entirely accurate. While the used truck market has its ups and downs, a roller coaster does represent some degree of predictability — each rise (growth) is followed by a fall. But given what's transpired over the past five years, a better image is the wing walker on an old-time bi-plane. As this decade began, “our” bi-plane was plummeting to Earth, thanks to a substantial overabundance of equipment on the ground. And there were more arriving nearly daily, whether from guaranteed repurchases, trade-back ...

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From the Print Issue

October 2009

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